First you should understand that the posters in this show are more than good — they’re great. They’re so great, they immediately make me think of String Theory.
String Theory, as you undoubtedly know, is (potentially) a unified theory of physics: a reconciliation of General Relativity (Einstein) and Quantum Mechanics. In other words, our generally accepted views of the Big Picture and the Small Picture are universally at odds. String Theory presents a way to resolve this conflict with (quantum) beauty and (relative) simplicity. Brian Greene, noted theoretical physicist from Columbia University, made this concept accessible and exciting in a treatise he termed, The Elegant Universe. String Theory is indeed an “elegant” solution in that it wrestles complexity to the ground, rendering it not just digestible but palatable.
String Theory, as you undoubtedly know, is (potentially) a unified theory of physics: a reconciliation of General Relativity (Einstein) and Quantum Mechanics. In other words, our generally accepted views of the Big Picture and the Small Picture are universally at odds. String Theory presents a way to resolve this conflict with (quantum) beauty and (relative) simplicity. Brian Greene, noted theoretical physicist from Columbia University, made this concept accessible and exciting in a treatise he termed, The Elegant Universe. String Theory is indeed an “elegant” solution in that it wrestles complexity to the ground, rendering it not just digestible but palatable.
And this is what makes a Poster great.
There are Poster makers represented in this show that were given the task of capturing the various facets of an opera, the emotional promise of a musical performance, or the gravity of a socially charged issue. In the face of these challenges, they did not run to the easy solution. They did not default to the expected. They did not show concern for our comfort. They worked hard to enlighten us. They dug deep to surprise us. They succeeded in provoking us. Within the confinement of a two-dimensional frame and a limited toolbox of visual devices, they wrestled with complexity and rendered it palatable, emotional and memorable. Their solutions are without question, elegant.
Comments [4]
07.19.11
03:06
07.19.11
03:44
07.20.11
11:01
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07.25.11
05:05