The Design of Business | The Business of Design

How design works within complex organizations to shape decisions, products, and more. Guests include clients from many industries and designers in many fields. Recorded at the Yale School of Management.

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Episodes

S5E12: Dmitri Siegel
Dmitri Siegel is vice president of global brand at Sonos.


S5E11: Renata Souza
Renata Souza Luque is the creator of Thomy, an insulin kit for children with Type 1 diabetes.


S5E10: Eddie Opara
Eddie Opara is a multidisciplinary designer and a partner at the design firm Pentagram.


S5E9: Manuel Lima
Manuel Lima is a UX design manager at Google and the founder of the website Visual Complexity.


S5E8: Todd Waterbury
Todd Waterbury is the chief creative officer of Target.


S5E7: Susannah Drake
Susannah Drake is the founder of DLANDstudio, a landscape architecture and urban design firm.


S5E6: Lorna Solis
Lorna Solis is the founder and CEO of Blue Rose Compass, a nonprofit that helps gifted refugees develop their potential.


S5E5: Forest Young
Forest Young is head of design and a global principal at the branding consultancy Wolff Olins.


S5E4: Mariana Amatullo
Mariana Amatullo teaches strategic design and management at Parsons School of Design at The New School.


S5E3: Ellen Lupton
Ellen Lupton is the curator of contemporary design at Cooper Hewitt, the Smithsonian Design Museum.


S5E2: Jon Iwata
Jon Iwata is executive in residence at the Yale School of Management and a senior advisor to IBM.


S5E1: Lisa Smith
Lisa Smith is vice president of brand design at Chobani.


From the Archive: Ashleigh Axios
When Ashleigh Axios joined the White House’s Office of Digital Strategy in 2012 she wasn’t sure how she would fit in.


From the Archive: Leslie Koch
A conversation with Leslie Koch, who revitalized Governor’s Island, an abandoned military post in New York Harbor into a public park.



From the Archive: Deborah Berke
Deborah Berke is the founding partner of Deborah Berke Partners, designer of 21c Museum Hotels, and the Dean of the Yale School of Architecture.



From the Archive: Audrey Gelman and Emily Oberman
Audrey Gelman is co-founder and CEO of The Wing, a social club and co-working space for women. Pentagram partner Emily Oberman worked on the brand identity.


From the Archive: Neri Oxman
Neri Oxman leads the Mediated Matter research group at the MIT Media Lab. She treats art, science, and engineering as part of design.



From the Archive: Danny Meyer and Paula Scher
Danny Meyer is the founder of Shake Shack. Paula Scher designed its graphic identity.


S4E12: Jessica Dimmock
Jessica Dimmock is a photographer and filmmaker. Her latest project is the Netflix documentary series Flint Town.


S4E11: Andrew Essex
Andrew Essex is the author of “The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come.”


S4E10: Abbott Miller
Abbott Miller is a partner in the design firm Pentagram.


S4E9: Karin Fong
Karin Fong is a founding member of Imaginary Forces, a creative company specializing in visual storytelling and brand strategy.


S4E8: Somi Kim
Somi Kim is senior director of healthcare solutions at Johnson & Johnson Design.


S4E7: Lisa Strausfeld
Lisa Strausfeld is an information architect and data visualisation pioneer. Her studio is InformationArt.


S4E6: Margaret Gould Stewart
Margaret Gould Stewart is vice president of product design at Facebook.


S4E5: Heather McIntosh Cassano
Heather McIntosh Cassano is director of user experience at Google, leading a team focused on workplace apps.


S4E4: Ben Watson
Ben Watson is the chief creative officer of Herman Miller, the furniture and workspace design company.


S4E3: Arthur Cohen
Arthur Cohen is CEO and co-founder of LaPlaca Cohen, a strategy, design, and marketing firm for the cultural world.


S4E2: Kevin Bethune
Kevin Bethune is vice president of Strategic Design at BCG Digital Ventures.


S4E1: Stella Bugbee
Stella Bugbee is the editor in chief and president of New York Magazine’s The Cut.


S3E12: Vishaan Chakrabarti
Vishaan Chakrabarti is the founder of Practice for Architecture and Urbanism and the author of A Country of Cities: A Manifesto for Urban America.


S3E11: Melissa Harris
Melissa Harris is editor at large of the Aperture Foundation and the author of A Wild Life: A Visual Biography of Photographer Michael Nichols.


S3E10: Randy Hunt
Randy Hunt is the head of design at Artsy and the former VP of Design at Etsy.


S3E9: Natasha Jen
Natasha Jen is a partner in the design firm Pentagram.


S3E8: Ravi Naidoo
Ravi Naidoo is the founder of Interactive Africa as well as Design Indaba, an annual conference in Cape Town.


S3E7: Liz Danzico
Liz Danzico is creative director for NPR, where she guides both visual design and user experience.


S3E6: Scott Frankel + David Korins
Scott Frankel composes musicals including Grey Gardens and War Paint. David Korins designed the sets for War Paint, Hamilton, and many other productions.


S3E5: John Maeda
John Maeda is global head of computational design and inclusion at Automattic and the author of the annual Design in Tech report.


S3E4: Timothy Geithner
Timothy Geithner was Secretary of the Treasury from 2009 to 2013. He chairs the Program on Financial Stability at the Yale School of Management.


S3E3: Lucienne Roberts
Lucienne Roberts runs the studio LucienneRoberts+ and the publisher GraphicDesign+.


S3E2: Claire Weisz
Claire Weisz is is the principal-in-charge of WXY, an architecture and design practice focused on innovative approaches to public space, structures, and cities.


S3E1: Giorgia Lupi
Giorgia Lupi is the co-founder and design director of Accurat, a data-driven studio, and an artist whose work is at MoMA.


S2E12: Dana Arnett + Patrick Palmer
Dana Arnett is a vice chairman and a founding partner of VSA Partners, a branding and marketing company based in Chicago. Patrick Palmer leads the strategy practice at VSA.


S2E11: Khoi Vinh
Khoi Vinh is a principal designer at Adobe.


S2E10: Robert Brunner
Robert Brunner is a founder of Ammunition, a design firm based in San Francisco. He has designed products from the Apple PowerBook to Beats by Dre headphones.


S2E9: Ashleigh Axios
Ashleigh Axios is the design exponent at Automattic and a former creative director for the White House’s Office of Digital Strategy.


S2E8: Teddy Blanks
Teddy Blanks is a co-founder of CHIPS, a Brooklyn-based design studio, who specializes in film titles.


S2E7: Grace Jun
Grace Jun is the executive director of Open Style Lab, a nonprofit that aims to make fashion accessible to people with disabilities.


S2E6: Michael Rock
Michael Rock is founding partner and creative director of 2x4, a global design consultancy. He has worked with brands including Nike, Prada, Target, and Kanye West.


S2E5: David Rockwell
David Rockwell is the founder and president of the architecture and design firm the Rockwell Group and a theatrical set designer.


S2E4: Lee Moreau
Lee Moreau is a principal at Continuum, a global innovation design firm.


S2E3: Bobby C Martin Jr
Bobby C. Martin, Jr., is a founding partner of the agency OCD | The Original Champions of Design.


S2E2: Neri Oxman
Neri Oxman leads the Mediated Matter research group at the MIT Media Lab.


S2E1: Audrey Gelman and Emily Oberman
Audrey Gelman is co-founder and CEO of The Wing, a social club and co-working space for women. Pentagram partner Emily Oberman worked on the brand identity.


S1E12: Teddy Goff
Teddy Goff was the digital director for Barack Obama’s 2012 reelection effort and an adviser to Hillary Clinton in 2016.


S1E11: Steve Duenes
Steve Duenes is an Assistant Editor at The New York Times who oversees a team of visual journalists.


S1E10: Danny Meyer and Paula Scher
Danny Meyer is the founder of Shake Shack. Paula Scher designed its graphic identity.


S1E9: Jay Parkinson
Dr. Jay Parkinson is the founder of Sherpaa, an online medical practice.


S1E8: Leslie Koch
Leslie Koch was the president and CEO of the Trust for Governors Island.


S1E7: Susan Sellers + Cynthia Round
Susan Sellers was creative director of the Metropolitan Museum of Art. Cynthia Round was its senior vice president of marketing and external relations.


S1E6: Douglas Powell
Douglas Powell is a Distinguished Designer at IBM. He directs a global effort to bring human-centered design to IBM.


S1E5: Bruce Cohen
Bruce Cohen is an Oscar-winning film producer and president of the board of directors of the American Foundation for Equal Rights


S1E4: Barry Nalebuff
Barry Nalebuff teaches at the Yale School of Management. His specialty is game theory and its application to business strategy.


S1E3: Deborah Berke
Deborah Berke is the founding partner of Deborah Berke Partners, the architect of the 21c Museum Hotels, and the Dean of the Yale School of Architecture.


S1E2: Molly Barton and Julian Yap
Molly Barton and Julian Yap are cofounders of Serial Box Publishing, which develops original episodic fiction.


S1E1: John Bielenberg
John Bielenberg is a designer, entrepreneur and imaginative advocate for a better world.


S1E0: Trailer
A quick preview of Season 1, with Michael Bierut, Jessica Helfand, and a few of their guests.



Observed | January 17

Slack has a new logo. And some of the best reasons to want a new one. You can read their brief here. [BV]

I am of course a savage apple snob. I don’t mean to be. It’s just, I’ve seen the truth and the truth is that there are literally thousands of types of apples, and they range wildly in taste and complexity and quality and that’s just a lot of fun. It’s interesting. It’s like getting a whole range of fruit-tasting experience that you didn’t know existed before.” — Chuck Wendig on ranking grocery store apples. [BV]

1969 was a hell of a year. Sesame Street, Firebird Trans Am, ATMs, Monty Python’s Flying Circus + 46 other things turning 50 this year. [BV]


Observed | January 16

Big (really, really big) business, “fun” marketing ideas, facial recognition, data collection, and privacy. The #10YearChallenge. [BV]

Kanye West has donated $10 million to James Turrell’s Roden Crater project near Flagstaff, Arizona. (via James I. Bowie) [BV]


Observed | January 15

Scientists haven’t tamed volcanoes but it’s wild and fun to watch them try. [BV]

Visualizing the astonishing effects of the longest government shutdown in history in 8 charts. [BV]


Observed | January 14

I almost missed this lovely explainer by Estelle Caswell on how Coltrane constructed “Giant Steps” on the circle of fifths to create “the most feared song in jazz” (feat. a cameo appearance by L. Bernstein from his 1972 Norton Lectures at Harvard) [MB]


Observed | January 11

British artist Clive Head captures the often dizzying urban environment in his multilayered oil paintings that visualize movements through space and time. [BV]

A year of United States weather. (via James I. Bowie) [BV]


Observed | January 10

#TBT: Separate areas with sofas, vanities, and even writing tables used to put the “rest” in women’s restrooms. Why were these spaces built, and why did they vanish? [BV]

#TBT: The foods of provincial New Jersey in vintage postcards. [BV]


Observed | January 09

Whose peace of mind benefits when we meditate at the art museum? [BV]

This artist is making massive mosaics from to anatomical medical illustrations, stone by stone. [BV]


Observed | January 08

Already dreaming of your next vacation? From Massachusetts to Tunisia, eight famous artists‘ favorite vacation spots. [BV]

Congo Tales: A new book and collaboration that offers an opportunity to grapple with what an ethical approach to storytelling might look like. [BV]

Shipping this month: A fanzine that visualizes the history of Fugazi through their own data, created by Carni Klirs. [BV]


Observed | January 07

The periodic table is 150 – but it could have looked very different. (via Blake Eskin) [BV]

Bunkitsu: the new bookstore in Tokyo that has a cover charge (h/t Joe Freedman) [BV]


Observed | January 03

#TBT: A gallery of posters designed for Braniff airlines. [BV]


Observed | December 27

#TBT: Videographer Guy Jones edited Lumière brother’s film footage from 1890’s Paris to explore some of the everyday thrills of late 19th-century life. [BV]


Observed | December 26

WOSU’s All Sides Weekend’s Clare Roth discusses art as self-expression and curative made during and after the Holocaust; Arthur Szyk with Steven Heller. [BV]

Ah, the shimmer of aluminum metalized polyethylene terephthalate (aka glitter). [BV]


Observed | December 20

The Shanghai Soup Dumpling Index is a scientific investigation into the quality of soup dumplings in Shanghai. It applies a quantitative framework to the existing qualitative descriptors of the Shanghai soup dumpling: thin skin, plentiful soup, abundant filling, fresh meat. (via Blake Eskin) [BV]

A Christmas #TBT: aluminum Christmas trees in mid-century photographs! (via John Foster) [BV]


Observed | December 19

News you can use: Nose-breathing boosts memory, study finds. So stop and smell the roses. [BV]

A household is a miniature ecosystem with inputs, outputs and flows: one that can, and should, be designed. [BV]


Observed | December 18

Check out these rather ordinary looking portraits. They’re all fake. They weren‘t Photoshopped, but rather completely generated by artificial intelligence. None of these people actually exist. (via Steven Heller) [BV]

The Portland Trail Blazers commission local artists to design posters for each of the team’s home games. (via James I. Bowie) [BV]


Observed | December 17

The Lake Victoria Challenge wants to transform mobility in Africa’s Lake Victoria region using innovative drone design to connect 30 million people. [BV]



Jobs | January 18