Michael Bierut + Jessica Helfand | Audio

S1E12: Teddy Goff

Teddy Goff was the digital director for Barack Obama’s 2012 reelection effort and an adviser to Hillary Clinton in 2016.

Goff has worked on campaigns that crafted a polished identity — perhaps too polished for some voters this time around:

Go to Trump’s Facebook today. It is bewildering. It’s as if they are deliberately bad — and I think they might be.

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Posted in: Business, Design of Business | Business of Design, Politics

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