Michael Bierut + Jessica Helfand | Audio

S1E8: Leslie Koch

Leslie Koch was the president and CEO of the Trust for Governors Island, an abandoned military post in New York Harbor into a public park.

When she took on the job of reviving Governors Island, Koch says,

The question that everyone was asking was, “What is this place going to be?“ I said, That’s not really the right question.

Instead, Koch thought they should be asking:

“What should we do first?” And that yields a completely different path.

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Posted in: Architecture, Business, Design of Business | Business of Design, Social Good

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