James Lapides | Slideshow

Graphic Intervention


Graphic Intervention: Slideshow: Slide 22

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What Does a Person With AIDS Look Like? — Uganda, ca 1993
Anon, Uganda School Health Kit on AIDS Control (Item 6) Ministry of Education, Ministry of Health (AIDS Control Programme), UNICEF Kampala

Images of everyday people, surrounded by an explanatory text that questions the viewer's preconceived notion of AIDS and the rumors and misconceptions that surround it. There is a complete absence of any symbolic or decorative element within the poster, even the use of color is kept to a minimum, so as to not distract the viewer from the central message being conveyed by the poster. The poster operates on two levels — first to dispel false notions about people with the disease and the AIDS epidemic itself. Second, to educate the mass population by identifying more acceptable yet equally chronic diseases such as typhoid, cancer, TB, measles and even alcoholism. The message suggests that one should not assume that someone has AIDS just because they appear sick, along with the importance of testing for people who suspect they have AIDS.

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