Edwin Schlossberg

How do you turn a space into an experience? How do you make someone’s visit to a store, a museum, or a stadium, into something memorable? Good architecture helps, but there’s also interactive design, combining the physical world with the digital. Edwin Schlossberg specializes in creating interactive, immersive experiences. He started in 1977 with the Brooklyn Children’s Museum. With his firm, ESI Design, he’s been innovating ever since, with projects like Sony’s Wonder Technology Lab, and Barclay’s Center.

Debbie talks to interactive designer Edwin Schlossberg about his career and about the time he asked a Vatican archivist why they had cataloged so little of their historical treasures. “Excuse me if this sounds disrespectful, but you’ve had a long time. How come so little? And he said ‘What’s the hurry?’”

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