Michael Bierut, Jessica Helfand|Audio
April 17, 2018
S4E9: Karin Fong
Karin Fong is a founding member of Imaginary Forces, which specializes in creating titles for TV shows and movies. With more and more series available, Fong says,
titles have never been more important for a show. Some shows drop them before the season or the series opens because so they become their own form of teasers. You know fans do their own versions of titles.
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By Michael Bierut & Jessica Helfand
Jessica Helfand, a founding editor of Design Observer, is an award-winning graphic designer and writer and a former contributing editor and columnist for Print, Communications Arts and Eye magazines. A member of the Alliance Graphique Internationale and a recent laureate of the Art Director’s Hall of Fame, Helfand received her B.A. and her M.F.A. from Yale University where she has taught since 1994.
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