December 31, 2009
The Hinglish Project
What do you get when you combine typography and tourism? If the Indian Ministry of Tourism is involved, you get The Hinglish Project. The Hinglish Project “aims to demystify individual letters and its script and make India more approachable.” In so doing, they’ve created a free downloadable font that showcases a hybrid of Hindi’s Devanagari script combined with an English Roman script, based on the phonetic sounds they share.
Meena Kadri at Random Specific interviews Shirin Johari of Mudra Communications – the mastermind behind The Hinglish Project – who answered her questions about the evolution of the project, the difficulty of creating a hybrid typeface and recommendations for what to do when you visit India.
Observed
View all
Observed
Share on Social
By Observed
Related Posts
Arts + Culture
Jessica Helfand|Interviews
Josef Koudelka, Next: A Visual Biography: Ten Questions for Melissa Harris
The Editors|Interviews
GOOOOOOAL
Books
Jessica Helfand|Interviews
Henry Leutwyler: International Red Cross and Red Crescent Museum
Education
The Editors|Interviews
Ritesh Gupta + Useful School
Related Posts
Arts + Culture
Jessica Helfand|Interviews
Josef Koudelka, Next: A Visual Biography: Ten Questions for Melissa Harris
The Editors|Interviews
GOOOOOOAL
Books
Jessica Helfand|Interviews
Henry Leutwyler: International Red Cross and Red Crescent Museum
Education
The Editors|Interviews