Dear Bonnie


Bonnie Siegler
Rapid Fire
Our own Bonnie Siegler takes your questions



Bonnie Siegler
Frightened in Fort Lauderdale
The benefits of being scared



Bonnie Siegler
Unsure in Utica
Measuring up — or not


Bonnie Siegler
Naive in Norwalk
Dear Bonnie doles out some homework


Bonnie Siegler
Dear Bonnie
Baffled in Buffalo



Bonnie Siegler
Dear Bonnie: Fretting in Fredericksburg
This week Dear Bonnie gives an unhappy designer advice on contracts, fees, and client management.


Bonnie Siegler
Dear Bonnie: Lost in London
Are you as good as you think you are? Is your job?


Bonnie Siegler
Dear Bonnie: Lost in Louisville
This week, Dear Bonnie highlights the importance of good communication ... and manners.


Bonnie Siegler
Dear Bonnie: Helpless in Hermosa Beach
This week Dear Bonnie turns the answering over to contest winner Erica Heinz, who encourages readers to “work collaboratively, without the need for recognition.”


Bonnie Siegler
Dear Bonnie: Deals in Dillon + A Giveaway
This week Dear Bonnie reminds us that design should never be sold by the pound.


Bonnie Siegler
Dear Bonnie: Nervous in Nantucket
This week Dear Bonnie encourages a new-ish employee to speak up!


Bonnie Siegler
Dear Bonnie: Dissed in Denver
This week Dear Bonnie reminds a 19 year old intern what it means to be a 19 year old intern.


Bonnie Siegler
Dear Bonnie: Partnering in Peoria
What questions do you ask to start a business partnership off right? Dear Bonnie has a few. 


Bonnie Siegler
Dear Bonnie: Wondering in Westport
This week Dear Bonnie advises a do-everything-wonder-kid about his portfolio.


Bonnie Siegler
Dear Bonnie: Aggrieved in Atlanta + Bumming in Brooklyn
Advice for designers who receive unsolicited opinions from friends and those whose clients have bad taste.


Bonnie Siegler
Dear Bonnie: Lost on Long Island + Stuck in Schenectady
This week Dear Bonnie tackles what to do when your client stops returning your calls, and how to get your brain moving.



Bonnie Siegler
Dear Bonnie: Cringing in Charleston
This week Dear Bonnie gets to the heart of the conundrum that is graphic design. Designers represent the needs of both art and commerce, which means they serve many masters.


Bonnie Siegler
Dear Bonnie: Reeling in Rotterdam + Apprehensive in Austin
This week Dear Bonnie tackles clients who don't pay and clients who think you've stolen a logo. Excellent advice from Bonnie Siegler.


Bonnie Siegler
Dear Bonnie: Taunted in Tehran
This week Dear Bonnie answer Taunted in Tehran about proper credits when you've collaborated with a group, but one person runs off with the idea.


Bonnie Siegler
Dear Bonnie: Mixed up in Martinsville
This week Dear Bonnie answers Mixed up in Martinsville about how to deal with clients without burning bridges. The key: written agreements.


Bonnie Siegler
Dear Bonnie: Frustrated in Florida
This week's advice from Dear Bonnie focuses on how to handle on those people who think graphic design is as easy as a 1-2-3 click.


Bonnie Siegler
Dear Bonnie: Confused in Connecticut
This week's advice from Dear Bonnie deals with aloof clients: Are they too cool or embarrassedly avoiding your questions because they just don't know the answers?


Bonnie Siegler
Dear Bonnie: Women of Washington + Young in Youngstown
This week's advice from Dear Bonnie focuses on women: are there enough women represented on jury panels, in board rooms, anywhere; and is there any specific advice for young female designers?


Bonnie Siegler
Dear Bonnie: Cheated in Chicago
This week Dear Bonnie — our truth-telling advice column from Bonnie Siegler — advises independent artist "Cheated in Chicago" on the best course of action when her work is being used by a large brand without her permission.


Bonnie Siegler
Dear Bonnie: Trapped In Toledo + Desperately Seeking Designers
This week Dear Bonnie — our truth-telling advice column from Bonnie Siegler — advises Trapped In Toledo on how to win over his client's communications officer and Desperately Seeking Designers on finding talented, deserving young hires.


Bonnie Siegler
Dear Bonnie: Tips for Toyland
This week Dear Bonnie — our truth-telling advice column from Bonnie Siegler — takes a lok at the pitfalls of casual letter writing.


Bonnie Siegler
Dear Bonnie: Bullied in Brighton
This week Dear Bonnie tackles bullying at the office.


Bonnie Siegler
Dear Bonnie: Interested in India + Window Dressing in Wisconsin
This week Dear Bonnie tackles online vs. offline design studios, client retention and the future of retail window dressing.


Bonnie Siegler
Dear Bonnie: Troubled in Techworld + Befuddled in Buffalo
Our first Dear Bonnie — a new truth-telling advice column from Bonnie Siegler.



Observed | April 24

American food is increasingly channeled through a handful of companies: Amazon, Walmart, FreshDirect, Blue Apron. What do we lose if traditional neighborhood supermarkets go under? Meet the man who’s going to save your neighborhood grocery store. [BV]

Timed to coincide with Easter, Earth Day and, for New Englanders, Patriot’s Day: two billboards outside of Boston. [BV]


Observed | April 23

Public Sans is a new typeface from the US Government. According to the General Services Administration, “sometimes you need [a typeface] that’s simple, neutral, and isn’t Helvetica.” Not sure we agree. [BV]


Observed | April 22

A brief memoir of growing up in the library. [BV]

Where can a teen get a poster in 2019? How does a teenager turn their bedroom into a shrine? A wonderful history of the poster and it’s meaning past, current, and future. [BV]

In honor of Earth Day, three galleries that remind us of the beauty and power of nature: the power of storms from Mitch Dobrowner, amazing landscapes from Leah Kennedy, and Earth from space by Astronaut Scott Kelly. [BV]


Observed | April 19

Spam musubi (a Hawaiian snack of canned meat served on rice and wrapped in nori) and other unintended consequences of cultural exchange. [BV]

Despite their seeming environmental unfriendliness, logos with factories and smokestacks have made a comeback in the US. [BV]


Observed | April 18

Post Typography created an unconventional participatory campaign to support the Baltimore Museum of Art‘s conversation series on art, race, social justice, and imagining the future(s) we want. [BV]

Where do you stand on the “Pedestrian Aggressiveness Syndrome Scale”? Why your brain hates slowpokes. [BV]


Observed | April 17

An in-depth look at how the Second World War warped the way United States mapped the world. [BV]


Observed | April 16

Joshua Dudley Greer logged 100,000 miles between 2011 and 2017, a period defined by the financial crisis and election, documenting what he saw along the U.S. Interstate Highway System. [BV]

Pete Buttigieg may be the first candidate to anticipate (and provide for!) graphic design considerations. [JH]


Observed | April 11

The toxic disinformation of social media has rendered traditional forms of humor—like satire—quaint and futile. [BV]

In a study of 26,000 people from over 100 countries, dark blue is the world’s most relaxing color, orange is the happiest, and pink is the sexiest. [BV]


Observed | April 10

Ever wondered what a black hole looks like? Scientists reveal the first picture of a black hole. [BV]

Business Insider wrote about a Twitter thread where the Vignelli Center, Michael Bierut, Jesse Reed, and Alexandra Lange chatted about the difficulty of identifying Helvetica. [BV]


Observed | April 09

Nikil Saval in The New Yorker on how “good design” failed us. (via James I. Bowie) [BV]


Observed | April 05

Some Friday fun: “A log flume winds its way around a watery course and slowly climbs the lift hill. Reaching the top, it then hurtles down the slope...Splash!” But what if no one is riding? [BV]

The quest to acquire the oldest, most expensive book on the planet: unwrapping the most beautiful Gutenberg of them all. [BV]


Observed | April 04

“All submission to authority humiliates. All exercise of authority perverts.” Roger Perry‘s photos of London graffiti in a time of recession, poor housing, and urban decay. [BV]

Patagonia will no longer emblazon its products with other companies’ logos unless they commit to using their profits for the greater good. (via James I. Bowie) [BV]


Observed | April 03

Lydian was created by designer and children’s book illustrator Warren Chappell in 1938, but didn’t really find its groove until after World War II when it was the font for Nancy Drew. [BV]

“When I visited for lunch, a few days ago, I found a tawny sea of tight jawlines and Goyard totes, women with blowouts as pristine as their natty Gucci loafers.” A delicious review by Helen Rosner of “the one place in Hudson Yards that feels like New York”. [MB]


Observed | April 02

The MITX DesignTech Summit is coming up next Wednesday, April 10th at the Innovation & Design Building in Boston. Join leaders from JPMorgan Chase, Automattic, Fidelity, athenahealth, Walmart & others as they discuss the business of design. (Check our twitter feed for a discount code.) [BV]

The New Yorker asked five designers, Na Kim, Alex Merto, Paul Sahre, Janet Hansen, and our very own Michael Bierut, to imagine a cover for the Mueller report when it‘s released as a book. [BV]


Observed | April 01

A young paleontologist may have discovered a record of the most significant event in the history of life on Earth: the day the dinosaurs died. [BV]

As we begin to judge the current 50 Covers entries, this collection of 100 brilliant rejected book covers caught our attention. [BV]


Observed | March 28

Hilma af Klint is celebrated as an inventor of abstract art. But she didn’t think of her work as abstract. [BV]


Observed | March 27

A new video about IDEO from Dress Code features over 30+ interviews and is a look behind the curtain at the global design firm, who for 40 years (and counting) has changed the way we think about design. [BV]



Jobs | April 25