Michael Bierut, Jessica Helfand|Audio
January 12, 2017
Episode 48: Lella and La La
On this episode, Michael and Jessica remember John Berger, who was best known for Ways of Seeing, a BBC television series with a companion book designed by Richard Hollis. Michael says:
I remember being assigned this book in college in the 70s and thinking it was hideous.… Now I think it’s brilliant and it actually seems prescient and has been extraordinarily influential.
There are at least two or three occasions in my life where I’ve just been up against a combination of text and images and I’ve said — often to a younger designer I’m working with who may not even know the reference — I’ll say, “Oh to hell with it, let’s just do it like Ways of Seeing.”
Also mentioned:
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Jessica Helfand is an artist and writer based in New England. A former critic at Yale School of Art and one of the founding editors of Design Observer, she is the author of several books on visual culture including Self Reliance, Design: The Invention of Desire, and Face: A Visual Odyssey.