The Observatory Newsletter

Ellen McGirt

Branding the global water crisis

Some important branding news was lost in the political cacophony of this year’s World Economic Forum Annual Meeting in Davos. It’s not surprising it was overlooked: the news aims to help the 2.1 billion people who lack access to safe water and the 3.4 billion who lack access to a safe toilet. Get Blue is … Continued

AI Observer

Dave Snyder|Analysis

The identity industrialists

As synthetic actors become more lifelike, the people who create them will become the new power players

AI Observer

David Z. Morris|Analysis

“Suddenly everyone’s life got a lot more similar”: AI isn’t just imitating creativity, it’s homogenizing thinking

Generative tools may be flattening creativity, innovation, and even self-understanding.