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Thinking Like a Book Designer

“Words can be like X-rays if you use them properly—they’ll go through anything. You read and you’re pierced.” —Aldous Huxley

Last fall, Michael Bierut and Jessica Helfand spent a day at Creative Live teaching students to think like a book designer. They discussed the various roles a designer plays in designing a book; historian, architect, author, humanitarian, performer, editor, and mechanic.

You can watch the course any time, and AIGA members can watch it for free!

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By Michael Bierut & Jessica Helfand

Jessica Helfand is an artist and writer based in New England. A former critic at Yale School of Art and one of the founding editors of Design Observer, she is the author of several books on visual culture including Self Reliance, Design: The Invention of Desire, and Face: A Visual Odyssey. jessicahelfand.com

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