Category: Essays
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Rob Walker|Essays
The Way We Live Now: Me, My Brand And I
About a year and a half ago, a colleague of mine whom I'll call Steve Theory walked into my office, shut the door behind him and asked my advice about some recent job offers. Without a hint of sarcasm, he explained, ''I just want to do …
Rob Walker|Essays
The Way We Live Now: Fauxhemian Rhapsody
Pastis, the Parisian-style bistro that recently opened in New York's meatpacking district, is a restaurant with an idea. The menu is unpretentious, ''simple,'' the owner has explained, and ''there will be no reservations.''
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