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Theory + Criticism

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Rick Poynor|Essays

Notes on Experimental Jetset

Experimental Jetset’s argument that design should have a certain autonomy and an inner logic separate from tastes and trends makes sense, but as a rationale for defaulting to Helvetica, is it convincing?

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Jessica Helfand|Essays

On Visual Empathy

In a world besieged by unpredictable atrocities, don’t we all feel a little emotionally raw? Two recent articles in suggest that visual empathy may more critical to a productive imagination than we thought.

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Rick Poynor|Essays

Those Inward-looking Europeans

Three American design teachers visit London and the Netherlands. European designers, they say, are not paying attention to design history. Maybe the visitors are missing local factors and broader global issues.

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Jessica Helfand|Essays

Fatal Grandeur

In one of the annotations to my design manifesto, "Me, The Undersigned," I wrote somewhat sarcastically of the seriousness with which some of us view our profession by noting, "Design is probably not going to kill you if it falls on your …

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Jessica Helfand|Essays

Edward Tufte: The Dispassionate Statistician I

I went to college with a very sharp guy who once claimed that the problem with sociology was sociologists, who were, as far as he was concerned, merely self-proclaimed experts on the obvious. "All sociologists really do," he once observed, …

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Jessica Helfand|Essays

The Real Declaration

It is the rare piece of journalism that considers the role of typography in history. Rarer, still, is the idea that such a piece leaves the ghetto of same-old design publications, and pierces the frequently inpenetrable veil of the …

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