06.02.14
Debbie Millman | Audio

Noah Brier


Noah Brier uses the web to understand the world — every encounter with information is a potential web waiting to be untangled. He is the co-founder of Percolate and was last head of planning and strategy at The Barbarian Group. Prior to that he worked as a strategist at Naked Communications, a creative lead at Renegade Marketing and before that wrote about the impact of cultural, media and demographic trends on the marketing field at American Demographics Magazine.

In addition, Noach co-founded a now-global coffee morning called likemind, where people in 50+ cities around the world meet up and have coffee once a month. The New York Times called it, “a monthly kaffeeklatsch for creative professionals”. He built a brand research tool called Brand Tags, that asks visitors to type in the first thing that pops into their head when they see a logo and then builds a tag cloud out of the responses, making those words that are mentioned more often, larger. And he's built many other sites, including How Much Does it Buy? and Is the Internet Awesome?. In 2009 Noah was named one of the 100 most creative people in business by Fast Company and one of four social media innovators by BusinessWeek, to the iMedia 2010 list of 25 internet marketing leaders and innovators and one of Splash Life’s 30 under 30: Social Media Titans in 2011.

Posted in: Advertising, Branding, Design Matters, Design Practice, Media


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